This article is written by tech and business owner Genry Garcia from South Florida. I met Genry at a Solderweld demonstration, and he later offered to write this excellent article. Thanks, Genry! Though dehumidifiers have increased in popularity, thanks in part to the implementation of new building codes, they have become a kind of red-haired […]

Whether you’re a business owner or want to create an HVAC education program, you’re going to need to create an identity for your organization and put it out there. That’s called “branding” or “creating a brand.” Nowadays, we hear the term “brand” thrown around quite often with influencers and large corporations. As such, the word […]

When you think of a salesman, what comes to mind? Do you imagine a quiet person who helps you solve your problems by listening and evaluating you as a customer? Probably not.  When most people hear the word ‘salesman,' they imagine a flashy personality who will talk to you for hours to try to get […]